Compelling Brand Identity Marks Memorable Launch of Carbon Education Hub
Our work: Having extensive knowledge and expertise in the carbon markets, Momo was excited to work on Carbonwise – a new multimedia knowledge hub to navigate Carbon Markets. With the assistance of our team of industry experts, we carried out in-depth research: exploring the market and defining clear aims and objectives. Following the research stage, we were able to refine a clear brand guideline and create a striking visual identity in a crowded, and often graphically uninventive, market. The Carbonwise website was launched, showcasing the fresh branding that captured people’s attention and established a strong brand presence. Carbonwise was able to distinguish itself from the competition, reinforce its identity and make a lasting impression.
The Results: We developed a creative visual identity and brand strategy that engaged and communicated to ensure Carbonwise was seen and understood by its target audience. The new carbon educational hub is already making waves across the environmental space.
Task
Branding & Web Design