0
Achieved
0
media mentions
per month
Featured in:
Guardian, Telegraph, Le Figaro, Sole 24 Ore, Expansión, Handelsblatt, Washington Post
Our work: Our business journalists knew first-hand what kind of content would be best suited and attractive to the press. We carried out research directly with the relevant journalists to verify and refine our theory. We structured a plan of focused daily content, delivered at a specific time, in a structured format, to the most relevant journalists.
Results: The client’s media mentions shot up by over 800%. Our remit, initially for English media only, has grown to cover five other languages. The client has had their analysts appear as guest speakers on CNBC, the BBC and is now regularly quoted in tier-one media (The Guardian, Reuters,The Independent, ABC, Bloomberg Le Figaro, Il Sole 24 Ore, Expansion) as well as in various specialist publications.
Strategic Communications